The Purist

  • Ocean Cleansing Mudd and White Algae to the Rescue!
    Ocean Cleansing Mudd and White Algae to the Rescue!

    After a long flight from Toronto to Dallas, my skin was freaking out. Topical blemish treatments stopped working. Was this stress-induced acne? I had to try something new. Enter: Ocean, Sun, Earth and Atmosphere. Or OSEA (Oh-SEE-uh) for short. This brand caught my eye due to a) their minimalist pretty packaging and b) their natural,…

  • The Pursuit of Happiness
    The Pursuit of Happiness

    Searching for happiness in a world obsessed with image can be daunting. And sometimes, destructive. Just like Alice, I found myself chasing a white rabbit through an illogical reflection of reality. So many twists and turns! So many hopes dashed. I withdrew deep inside myself to reflect. The ‘white rabbit’ in my story is, of…

  • Charlotte Tilbury: Luxury, Cruelty Free AND Vegan?
    Charlotte Tilbury: Luxury, Cruelty Free AND Vegan?

    Glamorous Makeup for the Cruelty-Free Vegan Beauty Lover All Hail Charlotte Tilbury! As you may know, Charlotte Tilbury is one of the very few luxury makeup and skincare lines that is cruelty-free! (The company does not conduct or require animal testing in any part of their makeup production. And they do not sell in China…

  • Visiting the Premier Holistic Beauty Expo
    Visiting the Premier Holistic Beauty Expo

    Queen West was host to Toronto’s very first Holistic Beauty Expo. We stopped by to sample what was new, learn about holistic whole-body health, and see what it takes to become a green beauty guru. Green and holistic beauty brands pride themselves on the integrity of their ingredients. And there really is a science to…

  • Break All The Rules, Featuring Angela Roi
    Break All The Rules, Featuring Angela Roi

    Don’t Like the Rules? Then Write Your Own! Back when I was a fashion student, it seemed like everything I loved was taboo: under 5’9? ‘You should stick to all black to look taller.’ Curvy physique? ‘Make sure you don’t wear horizontal stripes! Think fashion should be ethical?’ *insert evil Disney villain laughter*. Studying and…

  • 6 Tips to Always Look Expensive
    6 Tips to Always Look Expensive

    Building a wardrobe has to be one of my favourite pastimes. My only dilemma? I’m not a millionaire. I know this may sound a little taboo, but I’m not a huge fan of fast fashion. Many of the clothing items from these lines cut corners in production, and it shows in the final product. Awkward…

  • Trying out Pixi Products
    Trying out Pixi Products

    The cruelty-free drugstore brand finally comes to Canada. Pixi is such a cute brand! Not only are they cruelty-free, but the packaging is adorable and the pricing is accessible. However, up until recently, it’s been difficult to find Pixi products in Canada. The other day I was doing my weekly peruse through Shoppers and stopped…

  • May Lindstrom Skin Consultation: The Problem Solver, The Jasmine Garden & The Pendulum Potion
    May Lindstrom Skin Consultation: The Problem Solver, The Jasmine Garden & The Pendulum Potion

    Curious about which item in the May Lindstrom Skin line would be best suited for my needs, I booked a consultation with Elli while she was visiting the Detox Market! In this video, I’ll discuss why I purchased The Problem Solver mask and the Jasmine Garden skin mist! Plus, I’ll briefly touch on what I…

  • 100% Pure Mini Haul: Organic Purist, Red Wine Resveratol Scrub + Mask & More
    100% Pure Mini Haul: Organic Purist, Red Wine Resveratol Scrub + Mask & More

  • Weekend Rituals with May Lindstrom and 100% Pure
    Weekend Rituals with May Lindstrom and 100% Pure

    Stress Release, Long Soaks and Decadent Skin Treatments Your personal rituals reveal a lot about you. For me, weekends rituals are all about indulgence. Long bubble baths, mimosas at brunch, pedicures and snuggling with my cat. (Ok, I snuggle with my cat everyday. But weekend morning are especially cozy and lazy.) Although my weekend schedule…

  • Suffering with Dry, Dehydrated Skin or Chronically Dry Eyes?
    Suffering with Dry, Dehydrated Skin or Chronically Dry Eyes?

    Dry or Dehydrated Skin? Both?? It’s Probably Affecting More Than Just Your Face. Full disclosure: I didn’t even realize there was a difference between dry skin and dehydrated skin until this past winter. Further disclosure: I’m embarrassed to say… I was dealing with both. Between accepting a new position at work, taking blogging & YouTube’ing…

  • Back To Black: Featuring Stella McCartney
    Back To Black: Featuring Stella McCartney

    My odds are stacked. I’ll go back to black… Everyone loves a classic all-black outfit. It’s timeless, chic, and flattering. Everyone should have one of these in their closet that they can rely on to feel good in. Is your little-black-number a fitted dress? Black jeans and a tee? A pencil skirt paired with a…