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Natalie Milakara is an ethical luxury vegan blogger based out of Toronto, Canada. After cutting her teeth in the fast-paced fashion, marketing, and tech industries, she realized that something was missing. If she wanted to see a change in the world, she believed she would need to start with her own habits first. After conquering her introverted ways, Natalie began publishing articles on The Purist Life and YouTube videos to document what she learned.

As a kid growing up against the grain in ‘small-town’ USA, Natalie watched with anticipation as global attitudes towards humane ethics in fashion, beauty, and eating began to shift dramatically. People started showing interest in how she was living. More and more questions poured in about which beauty brands didn’t test on animals, where to find chic vegan handbags, or tips on plant-based cooking. Natalie realized that she was not alone in her pursuit of living more consciously, without sacrificing on quality.

A skincare routine in Paris.

Wearing slow fashion at the Palace of Versailles.

Growing fruits, herbs, flowers, and vegetables at home in Toronto.

The Purist Life is an honest, open dialogue of Natalie’s journey into luxury vegan fashion, cruelty-free beauty products, sustainable consumption habits and pursuing better wellness.

She’s also a mental health advocate, mother, tattoo collector, and programmer.

Natalie is open to working with:

Cruelty-free beauty brands, ethical or sustainable vegan fashion/accessory lines, and individuals promoting a healthy plant-based lifestyle.

Previous brand collaborations:

100% Pure cosmetics, Activist skincare, Ana Luisa jewelry, Axiology vegan beauty, KYPRIS luxury botanical skincare, Mayana ethical lingerie, Outerknown sustainable fashion, Pixie Mood vegan handbags, and Four Sigmatic supplements, and many more.

affiliated partners:

Boutiques: The Detox Market (US/CND), Alltrueist, Petit Vour and Vestiaire Collective. Brands like Bleusalt, Province of Canada, The Inky List, and others in the Shop area.

Natalie was also a panel judge at the 2019, 2020, and 2021 CertClean Clean Beauty Awards.

PR samples* can be sent to my P.O. Box. Contact me for information.

* Please note: As a vegan blogger, any PR samples containing ingredients of animal and/or insect origin (skin, fur, secretions like honey or bile, bone etc.) will be donated. Thank you for your understanding.