The Purist
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Made in Canada: The Ultimate Guide to Canadian Fashion Brands in 2025
Buy Canadian: How Supporting Local Fashion Can Combat Trade War Impacts In the complex and often unpredictable landscape of international trade tensions, there’s a powerful and deeply personal way we can make a meaningful difference: by consciously choosing to support Canadian fashion. This isn’t merely about making a political statement or casting a vote with…
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Support-Local and Gift Sustainably: 2024 Gift Guide
Make Your List with Slow Fashion Brands, Locally Owned Shops, Sustainable Beauty and Timeless Pieces that will Last. It’s that time of the year again where I round up my absolute favourite pieces to gift (and get)!! Every item mentioned is either made locally (Canada or USA), has sustainably-minded manufacturing, or is a 100% vegan…
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Vitamin C, Retinol and AHA: My Powerful Anti-Aging Skincare Routine
Entering Your ‘Fine-Wine Era’ Once you enter your 30s or 40s, you may suddenly find that the skincare routine that worked in your 20s just isn’t cutting it anymore. Fine lines are starting to show up, dark spots are more noticeable. And that youthful glow? It seems like it’s taken an extended vacation. But don’t…
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Embrace Summer with Ethically-Made Stretch Knit
The Classic Warm Weather Staples That Won’t Let You Down Summer is here in all its bright and sweaty glory! And with the sun high and the days long, it’s time to consider adding thoughtful pieces to your wardrobe that will allow you to soak in every moment of the season’s fun, without soaking up…
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The Modern Mom’s Guide to a Chic and Functional Spring/Summer Capsule Wardrobe
Psst: This List Is Also a Handy Packing Guide Hello, modern mamas! Forget falling into fleeting trends. It’s time to invest in quality items that make you feel fabulous, look fantastic, and don’t compromise your ability to keep up with your little ones. This guide will help you curate a capsule wardrobe that’s stylish, functional,…
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Quiet Luxury: Vegan Winter Fashion for the Chic and Conscious
Stay Warm Out There As you probably already know, quiet luxury fashion is built on classic wardrobe staples that rarely go out of style. It’s a modern take on ‘old money’ dressing. These are functional and high quality pieces that tend to look more understated than over the top. And unlike other guides on the…
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Not So Nice Pumpkin Spice: Glowy Vegan Makeup
A Dewy and Warm Festive Look From bronzer to lipstick, I’m feeling spicy well into the holiday season! Are you ready to chase away the winter blahs and upgrade your makeup? Check out my latest makeup routine for some inspiration. In this article, I’ll explore a range of high quality vegan makeup products that will…
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Minimalist Bahamas Packing List: What You Need To Bring
How to Stay Cool in the Caribbean Heat The Bahamas are a beautiful and popular Caribbean destination. But many visitors underestimate just how intense the heat and humidity are. During my trip to Paradise Island in June, I realized there were some things that would have made my stay far more comfortable. Now I know…
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Can Slow Fashion Be Affordable? Yes!
Insider Tips for Shopping Sustainably on a Budget Sustainable fashion has gained popularity in recent years, as more people become aware of the negative impact of fast fashion. However, one of the biggest concerns people have about sustainable fashion is the cost. My response is always: “Yes it is more expensive than H&M/Walmart/Shien/whatever—that’s the actual…
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Stop Buying Junk and Invest in the Heirloom Jewelry You Actually Want
Here’s Why You Should Shop Recycled & Fair Trade Jewelry Heirloom. It’s a word that resonates and has deep meaning. And yet few of us include heirlooms in our day-to-day jewelry collections. Why is that? For as long as I can remember, there has been a craze about collecting heaps of on-trend accessories. And of…
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Motherhood Taught Me To Be Selfish
I Was A Miserable People-Pleaser For Several Years… Now I’m Unapologetically Self-Serving, Brazenly Happy, and Finding Joy Literally Everywhere. My daughter is just 17 months old, but she has inspired me more than anyone else in my life. People say that becoming a mother changes you, but I didn’t anticipate this… Yes, I have less…
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90’s Grunge Inspired Juicy Lips: Forget The Filler by Lawless
The Lawless Plumping Lip Gloss That I’m Obsessed With As a tween in late 90s and early 00s, I’ve always admired those who could pull off a brick red or muddy brown-mauve lip. But it took me a long time to find a shade that looked decent (aka: alluring and modern, not cringey) on my…